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Social Media Storytelling - e-book version now available Now free to download as e-book About the Storytelling Teaching Pack In this Storytelling Teaching Pack, we show you how to build your own campaign on social media for tourism destinations. The study pack is for lecturers in tourism management and for lecturers in English who want to add place-making to their teaching. The students will learn to research and write narrative non-fiction. The pack can be useful for learners on their own but is written as if a class of students were pursuing the same module. We are making the pack to respond to the requests to provide a teacher’s route through the material of our textbook, published by Routledge (Taylor & Francis) Travel Writing for Tourism and City Branding. The pack also helps lecturers focus on adding the following topics to their teaching: social media, content authoring and marketing, place-making and sustainable tourism design.   Free Download in Preferred Formats ...

In May 2023 I'll be running a workshop for supervisors of PhD researchers aimed in particular at the Director of Studies. First some headline statistics on PhDs in the UK and England in particular In England, a 3-year full-Time PhD research degree costs 4300 GBP approx. for each year, so that is 4900 EURO = 15000 EUROS in course fees alone. The UK produces 25000 doctoral completions every year. A large university in England might have 500 completions per year Grossing it about 2.4 million EUROS a year Source: Statista, 'The Countries with the most Doctoral Graduates' by Niall McCarthy, Dec 19, 2016.   Level 8 QAA Benchmark A key focus of my PhD Pack is the discipline of writing at doctoral level. I explore this through (i) criticality in writing, (ii) judging this criticality and (iii) raising the quality of the postgraduate's writing to Level 8. Level 8 is doctoral level work from The QAA Benchmark Guidelines (2016) Section 3.2 pp.8-9. Supervisors can u...