Travel Writers Online

  TRAVEL WRITING AS AN INSTRUMENT OF CULTURAL HERITAGE PROMOTION This study contributes to the research literature through its approach to equipping tourism content creatives who are entering the professions of destination image communication with platform expertise alongside cooperation and co-creation leadership. Productive skills for travel writers and social media content producers in tourism are significant in the co-creation of sustainable tourist experiences since they are interactive and participative. The two purposes of this study are to implement and improve the dialogue journaling process as a re-usable methodology. The new 3-step processual research methodology is explained through a case study with stakeholders and project leaders in Brežice, Slovenia. The paper contributes to pragmatic tourism management concerns and practice by reporting findings from a real-world process project on cultural heritage that provides a re-usable solution. Please cite as: Potočnik Tople...

Social Media Storytelling - e-book version now available Now free to download as e-book About the Storytelling Teaching Pack In this Storytelling Teaching Pack, we show you how to build your own campaign on social media for tourism destinations. The study pack is for lecturers in tourism management and for lecturers in English who want to add place-making to their teaching. The students will learn to research and write narrative non-fiction. The pack can be useful for learners on their own but is written as if a class of students were pursuing the same module.  We created the pack to respond to the requests to provide a teacher’s route through the material of our textbook, published by Routledge (Taylor & Francis) Travel Writing for Tourism and City Branding . The pack also helps lecturers focus on adding the following topics to their teaching: social media, content authoring and marketing, place-making and sustainable tourism design.    Free Download in Preferred For...

Destination Plymouth The whole story of the Millbay Residency and the UNESCO Cities of Literature writing commission celebrating Plymouth’s climate action is now available. The interview on YouTube explores how a place-making story, 'Millbay and Mill Bay' evolved from The Millbay Writer's Residency in Plymouth, Devon UK.  More background to the creation of the narrative is here on the magazine blog, Travel Writers Online. Simply click on the Millbay & Mill Bay wave icons to read more below